When we talk about carbon footprints we think about those forms we fill in online which ask us all kinds of probing questions about our homes, our cars and our activities which impact the planet. William McDonough’s book cradle to cradle discusses the concept of re-thinking how we design things extensively and gives us a […]
Creative Thinking
Blog Action Day 2007 a huge success
Spending the last few weeks just focussing on getting my business going has caused me to neglect my environmental and sustainability focus for a while. Even though I had writing a Blog Action Day post on my calendar I just never got around to it so I thought the least i could do is report […]
Re-thinking my view on the London 2012 Logo
A little while ago I wrote an article discussing the Logo & Identity Designed for the London 2012 Olympic Games. At first glance everything about the logo seemed completely appalling from the colours to the jagged shaped and seemingly meaningless random nature of it all. Well I’ve just read something which completely shifts my perspective […]
Branding Bettina Branding
I was approached by Bettina Moss, a Strategic Brand Consultant, to develop a visual identity for her new brand consultancy, "BettinaBranding" and to assist with creating a simple yet interactive online presence. Bettina had a few ideas for starters which helped get the process going, but once ideas were put through their paces a few […]
Startup Business School
Like many, I’ve been agonising for years about going out on my own and starting some kind of business. So many ideas have come and gone, some even making it to the planning stage, but I’m very much used to being permanently employed within companies and sooner or later whether due to lack of time, […]
A Brainstorm Process I use. Sometimes
When you’re stuck for concepts or solutions as I am quite often it helps to organize your thinking. Just sitting there and pushing can have a similar effect as it does when you’re constipated. It’s also helpful to think a bit before starting to create something. I use many different brainstorming techniques depending on my […]